Senior Product Designer
Senior Product Designer driving product impact through scalable architecture and organizational alignment. I work where strategy, UX and execution meet.
Currently leading UX/UI at SCOTT Sports, focused on platform experience and design system governance.
Led the UX strategy and design system implementation to consolidate fragmented B2B workflows into a coherent platform experience, improving usability, consistency, and long-term scalability across pre-ordering and re-ordering processes.
Designed and structured a multi-brand design system with scalable components, foundations, and governance principles. The initiative clarified ownership and standardization needs, shaping how teams collaborate and build consistent interfaces at scale.
Contributed to the transition from legacy CMS/DAM tooling to a modern composable stack, enabling faster publishing workflows, better performance, and improved long-term maintainability across digital platforms. Internal POCs showed up to ~60% publishing time reduction for editorial content.
I test with the people who actually use the product — dealers, editors, internal teams. Prototypes get validated with controlled experiments and real tasks. Outcomes are measured, then argued with data.
Components, tokens and variables in Figma — but also governance, naming, documentation, and the decision rules that keep a system coherent across brands and platforms at scale.
I prototype in code with AI-assisted workflows — Claude, MCP integrations, Figma-to-code pipelines — shipping working Next.js prototypes instead of static mockups. This page is one of them.
I come from a hybrid background in IT and design — trained as a computer scientist before becoming a designer, which is why I'm comfortable where enterprise products live: dense data, hard constraints, many stakeholders.
Today I lead UX/UI at SCOTT Sports, shaping digital platforms that connect business strategy, system architecture and user needs — from legacy stack toward a composable, MACH-style architecture.
I'm looking for a role where I can contribute at system level: simplifying complexity inside an ambitious enterprise product, close to engineering, close to customers.
If you're solving hard enterprise problems and care about evidence as much as craft, we should talk.